Crunch time looms as NBA Europe inches closer

Épisode de Leaders Worth Knowing Podcast par Leaders · 17 septembre 2026 · 40 min

Adam Silver met the press in New York on Tuesday, delivering a much-anticipated, but brief, status report on NBA Europe. James Emmett and David Cushnan, back in London, examine his comments, as the NBA's ambitious project - the talk of the industry on this side of the Atlantic at least - inches forward, and assess where it might leave Euroleague, which for the moment is moving forward with its own franchise expansion plan.

Elsewhere, they reflect on a series of recent conversations and experiences in the sports hospitality space, and consider how sports organisations should be seeking to balance ultra-premium, high-end offerings with a renewed focus on general admission ticket packaging.

And there's just time to remark on the other big topics of the week: Nairobi nabbing the World Athletics Championships in 2029 from London; Madrid's first F1 event at the Madring; and the innovations brought to life by World Athletics at the first Ultimate Championships in Budapest.

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Leaders Week London is three weeks away. It’s where global sport does business, so you’ll be in great company. To secure your pass for Stamford Bridge, on Wednesday 7th and Thursday 8th October, visit leadersinsport.com/leadersweek

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The biggest names in the global business of sport sit down with Leaders Editorial Director, James Emmett, and Content Director, David Cushnan.

Leaders Worth Knowing Podcast

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